Tag Archives: sustainable packaging Coalition

The Sustainable Packaging Coalition – Not so sustainable

The Sustainable Packaging Coalition (SPC) claims to take a material neutral, lifecycle oriented approach to packaging sustainability with a goal of enabling and encouraging a more sustainable economy for all materials. However, their recent opinion publication against enhancing the biodegradability of plastics is detrimental to the sustainable management of plastics after use. They also claim to have evaluated the use of additives that accelerate the biodegradation of plastics. However, their conclusions and information make it apparent that the only “evaluation” that was conducted was input from organizations that have a competitive interest to these technologies and will directly benefit from the falsities presented. The study was elementary at best and does not include the critical information to accurately evaluate the impact of a material or technology. The position of the SPC lacks credibility, accuracy and directly promotes misinformation to an industry already confused by green-washing and clever marketing.

Sustainability will only be achieved by evaluating the facts, educating the industry and making changes that are effective in real world situations. Unfortunately, many of the “trendy” ideas regarding sustainability are more environmentally damaging than our current methods and materials. This is exacerbated by organizations that promote themselves as sustainability experts and spread misinformation to promote a specific agenda. Often these ideas have a “feel good” aspect, so it is simple to sway opinion. Sustainability however is not achieved by following emotional response or by doing what seems to be right. Sustainability decisions must be based on facts, results and the current infrastructure.

Here is a factual look at the opinions presented by the SPC: Get the Facts